Digital Advertising
Digital Advertising is a key marketing tool for expanding an organization’s reach and obtaining new customers. Digital Advertising includes: Google Search Ads, Google Display Ads, YouTube video Ads, and other paid social sources such as Facebook Ads, Linkedin Ads, and Twitter Ads. Through the use of intelligent algorithms and A/B testing, digital advertisers have the ability to tweak campaigns on a granular level to ensure maximum efficiency of ad spending.
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