Cofounder & CEO at Phone2Action
October 7, 2019, Jeb managed Chris directly
Chris delivers results. He’s an accomplished digital marketer and an asset to any scaling B2B SaaS business. He helped Phone2Action grow measurably during his tenure as our head of marketing. He’s driven, results-oriented, and committed
Head of Engineering – Project Greenfield
July 11, 2019, Johnny worked with Chris in different groups
I’ve had the pleasure of working with Chris and have seen first hand the rigor and expertise he brings to Digital Marketing.
Chris is extremely thorough with collecting, analyzing and interpreting actions from users, prospects and customers to craft genuinely thoughtful data-driven insights. He has a gift for presenting these insights in a way that is professional, concise and easy-to-understand.His creativity with building engaging campaigns and his understanding of the causalities and underpinnings that drive behavior are invaluable to any team engaged in a Digital Marketing effort!
Marketing Director at Modus Create
May 14, 2019, David was a client of Chris’
Chris has near-unparalleled hustle and knowledge of digital marketing strategies and tactics. His consultation, which was focused on revenue growth, planning, and executing how to get there, have been incredibly valuable as I’ve ramped up our marketing machine. Even just a quarter into our relationship, his lean-in helped move us forward.
His unique ability to not only talk the talk, but to walk the walk, make him a huge asset to our team.
Manager, Lead Development | Advocating for Purpose-Driven Brands
May 8, 2019, Maryo worked with Chris in different groups
Chris is by far the best Digital Marketer I know in the DC Metro area! He has an actionable understanding of Account Based Marketing and leverages social media in very innovative ways.
To remain relevant in the market, Chris will never be too proud to test new ad copies, email subject lines, signup forms, templates and merge fields, etc. His openminded perspective makes him the perfect teammate for any Sales & Marketing collaborative meeting. More importantly, Chris doesn’t just have “hunches” or “feelings” on these tests. Rather, he’d have several excel sheets or articles ready for each new idea he brings to the table to ensure each proposed change is data-driven.
Lastly, when I think of Chris, I think of 3 adjectives: Hard-working, Data-driven, & Objective.
Digital Marketing Strategist
May 8, 2019, Justine worked with Chris but at different companies
Chris is a pleasure to work with and has a wide breadth of knowledge in the digital marketing space. I’ve worked with him directly over the past year on pay-per-click campaigns and remarketing efforts. He’s always open to testing new ideas and initiatives, but also takes the time to analyze the data to ensure these efforts pay off in the long run
Strategic Growth at Compass. Previously Co-Founder/COO at Contactually, PM at Microsoft. MIT alum.
June 28, 2018, Tony managed Chris directly
Chris is a force of nature.
In his time at Contactually, he transformed our marketing efforts — and build a highly-performant acquisition machine. He constantly was testing and iterating on campaigns to drive more leads in a cost-effective manner. Much of growth in the past few years was due to the strategic and tactics he laid out (and largely executed).
Chris gave 100% to Contactually, and I have no doubt he’d bring that same level of passion and hustle to any organization he joins
Senior Director, Customer Success at Fonteva
June 9, 2018, Angelika worked with Chris in different groups
I was so impressed with Chris’ unprecedented work ethic and the transparency and realness that he brought to the table as a marketing leader. Whether it’s preparing a top-notch deck for a Board or leadership meeting sharing metrics, to educating all of our staff on the state of marketing, Chris puts in 110% to achieve results. Incredibly quant-driven, Chris is your right-hand man for developing strategy, designing marketing campaigns, forecasting, building relationships with stakeholders, and providing key insights.
I thoroughly enjoyed working with Chris and the positive outlook, collaboration, and action-oriented mindset he brought to the table every day
Chris is the definition of hustle, and I was fortunate enough to experience his hunger for success first-hand. Working directly under Chris at Contactually, I had the privilege of spending my time learning from his years of experience growing startups.
His management style of “test often, fail quickly” and “ask for forgiveness instead of permission” gave me autonomy and ownership which provided me invaluable experience early on in my career, as well as ownership of meaningful projects. Chris is a phenomenal leader, mentor, and manager— an absolute lynchpin to any organization.
Jimmy M. Ricks Jr, MPI
Product Manager, Conversational AI Products at Capital One
July 25, 2017, Chris was senior to Jimmy M. but didn’t manage directly
What can I say about Chris that has not been a million times over? Chris was an amazing colleague and has grown to be a great friend.
While at Contactually, I relied on Chris to help with some of the more complex ideas in marketing such as creating a referral program, and creating a brand that our customers could get behind. He always helped me and our other teammates with a smile, and still managed to complete (and crush) his own responsibilities. Anyone would be especially lucky to add Chris to their team. They’d not only be adding a veteran marketer who understands the nuances of attracting customers, but someone genuinely cares about his fellow teammate.
Carol Barash, PhD
Author, CEO, change-maker unlocking the science of storytelling to expand human capacity and business growth
September 7, 2016, Carol was a client of Chris’
Chris worked as a consultant to Story2 during TechStars and immediately after. He’s a social media marketing polymath, who taught us how to organize and measure our online marketing. Our early growth in online users and customers was a direct result of his strategic advice.
7+ Figure Agency Owner | Using LinkedIn’s BLUE OCEAN Lead Gen. Tool to Add $10K+/Mo & Generate RAPID Results for Clients
July 1, 2016, Chris was a client of Josh’s
Chris is a rare individual in the SaaS field who combines the in-depth knowledge of PPC marketing with flawless execution skills. Working with Chris was extremely enjoyable and productive. We were able to take advanced PPC strategies and implement high performing campaigns in tandem with our experience.
Chris was very responsive and allowed fast implementation of key campaigns that moved the bottom line.
Founder & Head Developer at Biscuit & Chai, LLC
January 10, 2016, Chris was senior to Arjun but didn’t manage directly
Working with Chris has been a pleasure. His great attitude towards his work and the professionalism he always showed was infectious, and made those around him want to do their best as well. It’s hard not to notice the amount of effort he put into marketing,. Knowing we had someone like that on our team who was willing to give that extra push made it that much easier to develop and consistently update the product. Also, he’s a fellow Knicks fan, so you know he has a lot of patience, commitment and class.
Campaign Manager at Constellation Agency
January 3, 2016, Chris was senior to Gissela but didn’t manage directly
Working with Chris is a fantastic experience. He takes his role as mentor very seriously always ready with a helping hand. Chris was always willing to take the time to explain how and why everything works. He is a wonderful fountain of knowledge in digital marketing and always so ready to impart his wisdom.
Writer at Freelance
December 30, 2015, Chris worked with Davis in the same group
When I think infectious energy, I think of Chris. Whether he was creating spreadsheets so fast my head would spin or breaking down complicated marketing semantics into language that even the average idiot (me) could understand, he always held himself with great discipline, commitment and intensity. Quite simply, he cares about growing companies. A lot. … And that’s not even mentioning his great taste in music!
CEO & Founder of Bra Theory
December 30, 2015, Mona worked with Chris in different groups
Chris is always professional and on target. It was a pleasure to see how he systematically approached and achieved marketing goals, all while remaining flexible with respect to technical feasibility. Highly recommend for all marketing needs.
December 29, 2015, Tepe reported directly to Chris
It was a pleasure working with Chris while he was Head of Marketing at Switch, as he was extremely knowledgeable in many areas related to marketing and sales. He was also highly passionate about his work, exemplifying this by having “an around the clock attitude” towards maximizing on marketing directives and exploring/creating new avenues. Being that we worked together in a start-up environment, the work was often hectic and the interns had many varying responsibilities, but Chris kept us on task with the projects that were most valuable to us, which were essentially the reasons why we joined the company in the first place
Division Senior Associate at CBRE
December 28, 2015, Chris worked with Alex in the same group
Chris was essentially my digital marketing coach while at Switch and he truly made my time as an intern worthwhile. I was extremely impressed with the abundance of marketing knowledge Chris exemplified, and how he was able to communicate new complex concepts in a very simple manner. What I enjoyed most was Chris’s ability to keep our department organized and flowing, which in turn created a team-like atmosphere that you naturally wanted to be a part of.
Software Engineer at Donut
December 28, 2015, Mike worked with Chris in different groups
Always professional, committed, and hard-working, Chris was a great pleasure to work with. He can balance responsibilities like a pro, working on many projects at once while mentoring others and teaching himself SQL. I would jump at the opportunity to work with Chris again.
Alex P. Vidor
Director Of Business Development at Payzer
June 17, 2015, Alex P. worked with Chris but at different companies
My first impression of Chris was that he truly cared about the success of our business even before understanding it – to me, this is a very important and rare quality to see. The second observation was that he has the skills, knowledge and experience to immediately align with our company goals/strategy and begin providing huge value to our digital marketing strategy – he helped us create and polish our. The third conclusion I came to is Chris has an unquenchable thirst to continue learning best practices and industry trends in order to apply the most up to date strategies to your company.
I would recommend him to any company looking for data driven strategies around digital marketing
Software Developer at Peloton
April 21, 2015, David worked with Chris in different groups
Chris has a great energy for marketing. He’s a great guy and a great teammate. He definitely cares about his coworkers and shows initiative. He’s hardworking and compassionate. I would recommend him for any job or any kind of work.
Chief Marketing Officer at STASH
April 16, 2015, Dale worked with Chris but at different companies
Chris is a wealth of knowledge and has an excellent methodology and discipline for customer development and acquisition. Chris is on top of industry technology and trends and can deliver on tight budgets.
Founder & CEO at ClassWallet
April 10, 2015, Jamie worked with Chris but at different companies
Chris is a rock star digital marketing strategist. He helped our company from virginal territory to pro status. I would recommend Chris without hesitation. Not to mention he’s a great guy!
Founder & CEO of Brainscape
April 9, 2015, Chris worked with Andrew in the same group
Chris is an SEO and web analytics savant. I’ve seen him work magic at tons of companies, and I consult him for every SEO question I have. Hire this guy.
Director of School Sales at Edvisor.io (School & Agency platform)
April 9, 2015, James worked with Chris but at different companies
Chris was the one guy that I got the most out of while at Techstars. His experience and knowledge of how to target your market, find marketing channels, and how to get the best conversions out of those channels helped us a lot when we were starting. His lessons, tips and encouragement really paid off. I wish I could have spent more time learning from him!
Agent at The Harry Walker Agency
April 9, 2015, Ruben worked with Chris but at different companies
Chris Rodriguez is exceptional at what he does.
Within the Techstars community–a community of some of the brightest and smartest entrepreneurial teams–Chris stands out. Every week of the program you could hear a founder or CEO say, “we have to get Chris in here” or “let’s ask Chris.” He’s mythical and clear; informative and instructive. He waits to hear the big picture and then mythically breaks down objectives into manageable milestones that return rich data. He sets a context for how to think about digital marketing and growth hacking, and then offers up the content and resources to execute on a plan. If you have the opportunity to work with Chris take it.
Moshiur Russ Tarafdar
Chief Technology Officer at Noodle Partners
April 8, 2015, Moshiur Russ worked with Chris but at different companies
Chris and Story2 (@TechStars) worked closely to create a marketing strategy to acquire users/customers.
He is extremely knowledgeable and helped us to create an actionable approach to find the right marketing channel and to convert the users.
Chris is full of energy and very easy to talk to, wish we got to spend more time with him.
Founder & Fixer at Poppins & Partners
April 7, 2015, Thorunn worked with Chris but at different companies
Chris was very encouraging as a mentor and showed genuine interest in what I was working on. I knew he was on my team and that he wanted to see me succeed. If I hadn’t managed to finish my tasks from one week to the next I sometimes felt like I was going to class without having finished my homework. Only this was much more important than any homework assignment has ever been and Chris would not listen to the-dog-ate-my-homework-like excuses.
He pushed me as far as I could go and sometimes even a bit further, but gently and with my best interest in mind. We were there to grow and Chris made sure he did his best to help us reach our goals. I can recommend Chris to anyone looking for a mentor and/or an expert in the field of digital marketing. I would jump at the opportunity of working with him again.
Lady Engineer®: Sell the right product before building the wrong one. Product-Market Fit Expert, Consultant, Speaker
April 6, 2015, Chris worked with Lindsay in the same group
Chris’s marketing genius has a halo effect on everything I do as a user experience designer, and with my own clients. The value I received (and you will too) from just being in his orbit while we both coached the Techstars EdTech cohort has had a huge impact on my own ventures. I can only imagine the astronomical value the startups that met with him each week received.
Founder at LeadSmith | Facebook Advertising Expert
April 6, 2015, Michael worked with Chris but at different companies
Chris was an invaluable resource during our time at TechStars. A true growth hacker who knows all the cutting edge tools and how to use them for real results. I would jump at the chance to work with him again and would recommend him to anyone trying to grow their business.
CEO at Trusty.care
April 6, 2015, Joseph was a client of Chris’
Chris really helped to accelerate our process and to help us to understand the value of metrics. I highly recommend him to any company that wants to see their company grow!
General Manager & VP at FanDuel Group
April 1, 2015, Chris worked with Adam in the same group
Chris is one of the most passionate marketers I’ve ever met. His insights come from tremendously valuable experience, and his Brooklyn roots. Chris’s deep understanding of everything from SEO/SEM, Email and Social Media Marketing to Conversion Optimization and Project Management make him the total package. I definitely recommend Chris.
Analytics Manager at FanDuel
March 29, 2015, Chris was senior to Sam but didn’t manage directly
I worked with Chris at numberFire where he was our Chief Marketing Officer. He is an extremely dedicated, hard-working, brilliant marketer with a great passion for what he does. He brings a combination of expert level marketing knowledge and relentless work ethic that would be invaluable to any organization. Chris was an absolute pleasure to work with and I learned a great deal from him.
Senior Software Engineer at Bastille
January 8, 2015, Bill worked with Chris in different groups
I worked as an engineer at Knewton while Chris was our growth marketer. He was hired to market our product, but unfortunately we weren’t able to get the product into a marketable state before he left. I know he had a large number of twitter followers as well as an initial beta userbase of teachers interested in ed-tech ready to go whenever we were prepared for it, which at the time I left we still weren’t. However, we still spent a lot of time together and I know Chris takes a strong interest in technology and how businesses can be built on top of it.
He lives and breathes startups and entrepreneurship and is someone I consider a valuable mentor and ally to have in the space.
Co-Founder, CEO at ARMS Cyber
December 7, 2014, Michael reported directly to Chris
I worked with Chris at Techstars where he was a marketing and customer development mentor for the 12 companies going through the program. The knowledge and mentorship Chris brought resulted in major pivots and improved customer traction for multiple companies. Chris always offered his advice and expertise outside of Techstars and was widely regarded by all the teams. He is extremely impressive and I hope to work with him again.
Senior Test Engineer at Mobomo
September 29, 2014, Chris worked with Chris in different groups
Chris was a pleasure to work with and has a deep understanding of marketing, SEO, among many other things. He is an incredibly driven and talented individual and will bring that enthusiasm to any organization he is working with.
Vice President, Marketing at Mursion
September 15, 2014, Chris worked with Christina in the same group
Chris is one of the best marketers I have ever worked with. Chris truly loves digital marketing (he lives and breathes it) and builds on his knowledge every day. I’d be hard pressed to find someone else who cares as much about staying up-to-date with industry developments and trying out new tools and software. At Knewton, he laid out a robust acquisitions strategy, and dramatically improved our growth on a number of levels, bringing a metrics-driven discipline to our team efforts.
On the interpersonal side, Chris excels at both supporting teammates and leading his own initiatives. He has a natural ability to teach others and transfer his skills and knowledge. A true delight to work with! Someone you want on your team.
Vice President Marketing at Arena
September 11, 2014, Dvora worked with Chris in different groups
Chris brings a phenomenal combination of extensive knowledge and a determined pursuit of deeper understanding. He possesses an arsenal of tools that attract users to a pre-launch product. And he quickly immerses himself in becoming an expert in a product’s particular sector, exponentially increasing his impact. Without any concrete product or benefit to point to, he was able to attract thousands of genuinely interested and qualified candidates to Knewton’s demanding Beta program.
As an educator, I was impressed with his ability to teach himself a new ‘language’ and continually adjust approaches in light of new data, and as a colleague, I appreciated how earnestly and effectively he collaborated with the multiple perspectives of the cross-functional team members. It was a real pleasure to work with him!
Rachael Ann Siciliano
User Experience Designer at NIC Inc.
September 10, 2014, Rachael Ann worked with Chris in different groups
Eager to work, brimming with ideas, and insatiably busy, Chris relentlessly converts contacts into customers.
Chris was instrumental in helping our company find and foster a rich pool of engaged beta users. Though focused on quantitative data, Chris quickly understood the value of qualitative insights, and graciously carved out a space for the user research team to gather them. That’s rare and made our jobs so much easier. Thanks, Chris!
Urban Entertainment & Music Reporter/Interview/Producer for ABC Radio
September 5, 2014, Candace managed Chris directly
MFA in Film Production Candidate at The University of Texas at Austin
September 2, 2014, Dana was a client of Chris’
It’s rare that you come across such a reliable expert like Chris. I had the pleasure of working with Chris for three months years at General Assembly, collaborating on a digital marketing curriculum as part of a partnership with Twitter Small Business. Chris’s ability to dissect complex marketing concepts and respond to feedback under incredibly tight deadlines made a dramatic difference in the productivity level of our team. Chris would be an asset to any company seeking a data-driven digital marketing expert.
Entrepreneur | Neuro-Artist
August 28, 2014, Grace was senior to Chris but didn’t manage directly
Chris is very driven and hard-working. While at LSM, he organized our Washington DC workshops with great success. He’s passionate about lean startup and marketing, which is a great combination. I’m happy to recommend his work.
Head of Growth and Development at Citadel
August 27, 2014, Max was a client of Chris’
Chris worked with us on a series of video guides that walked users through the ins and outs of making Twitter work for their small business. Chris was reliable and delivered high quality content, contributing to a successful project!
Public Relations Consultant and Screenwriter
August 21, 2014, Chris worked with Molly in the same group
Chris is a results-oriented marketing machine. He set ambitious goals and would hustle to meet or exceed them. He successfully designed a marketing campaign that drew customers to line up in anticipation before a product launch, engaged with customers often, and made customers feel like their opinion mattered.
Senior Product Manager at Amazon
August 21, 2014, Virginia worked with Chris in different groups
Chris’ energy, passion, and enthusiasm is contagious. He brought it every day at our time together at Speek. I can safely say he is a more than adept marketer and incredibly knowledgeable about his field, but also strives to learn more about it every day. It was a pleasure working with Chris Rodriguez.
Senior Cloud Architect at Ellucian
August 18, 2014, Jan worked with Chris in different groups
Chris had a massive impact on getting customers, and working them through the A-B testing funnels to help us tune our conversion rates. I was impressed with Chris’ resourcefulness and depth of understanding every time we interacted – when was the last time you heard a techie say that about a marketing guy?
User Experience Lead (freelance) at PwC
August 9, 2013, Chris worked with Alexander in the same group
Chris joined Tykoon during a very hectic period and hit the ground running. He was very proactive in coming up with solutions and explored every potential venue for promoting the product. If you are looking to promote a product or a service, Chris is your guy!
July 19, 2013, Katheryn worked with Chris in different groups
Chris is dedicated marketer with exceptional drive and experience. He always gives 110% and will dive into the weeds of project if that’s what is required. Chris is extremely self-motivated and a tireless team player. I thoroughly enjoyed working with Chris and learning from him.
Founder at Bonny | uncomplicated, safe products for the details of your daily life
July 14, 2013, Rebecca managed Chris directly
Chris is a passionate idea man who can quickly identify the needs and tests necessary to build and iterate a great business. He generated many successful experiments during our work together at Speek. He is a kind and generous soul, and an absolute pleasure to work with.
Software Engineer at Justworks
July 12, 2013, Chris worked with Chris in different groups
I don’t know what is more impressive about Chris: his ferocious energy and work ethic, or his detailed technical knowledge of analytics and growth hacking. Call it a tie, but the combination makes him a phenomenal asset at a startup and an inspiration to work with. Every decision that Chris makes is based on a solid analysis and understanding of data, and he works tirelessly to deliver results in whatever he takes on. He settles for nothing less than success, and he motivates those around him to excel.
Associate Partner & Technical Director at IBM
July 12, 2013, Ryan was senior to Chris but didn’t manage directly
Chris likes to get things done. He will work tirelessly to deliver everything he takes on. In the startup world, that passion is exactly what drives growth — both from a product and cultural perspective. That very energy pushes those around him to excel.
I had the pleasure of working with Chris for nearly a year and I would say that he is both passionate and determined. He has an insatiable desire to learn and surround himself with people who both support and complement his endeavors
Chief Investment Officer, 2040 Fund
July 11, 2013, Mark managed Chris directly
Chris is a high energy and focused marketing professional. His knowledge and skill set are valuable in an early stage start-up where resources and time are at a premium. He has a firm grasp of the tools and technology required to drive productive acquisition strategies and campaigns. He also maintains the right mindset to ‘grind’ and drive results in any early stage situation.
Group Product Manager & Product College Founding Faculty at Capital One
July 23, 2012, Chris worked with Teague in the same group
Chris is inquisitive, dedicated and scrappy. He always manages to find a way to make things happen, despite tight time and budget constraints, and it is clearly evident that he cares deeply about supporting his team and making sure that everyone has a great experience.
CEO & Founder at Menlo One
January 27, 2012, Matthew managed Chris directly
Chris Rodriguez is an invaluable member of the Speek team. He is essentially an online digital marketing guru. He lead all marketing initiatives including our social media strategy, crafting press releases, managing relations with early adopters, writing web copy to improve SEO, and doing a lot of networking at industry events.
He is one of the most brilliant and inventive individuals I have ever worked with and our success is largely due to his talent and energy.
Project Manager, EDiscovery Management Services at Davis Polk & Wardwell
December 1, 2011, Carla managed Chris directly
Chris was an immediate asset to our Group at Davis Polk. His intellect, motivation, dedication and talent — a huge value added during his tenure here. Chris is a true go-getter, and a person who is willing and able to process ideas outside of the box. He has all of the knowledge and skills needed to be a success wherever he goes!
M. A. James, JD
Legal Recruiting at Davis Polk & Wardwell LLP
November 29, 2011, M. A. was senior to Chris but didn’t manage directly
I have known Chris since he first came to Davis Polk as a Litigation Technical Analyst. Chris’ intellect and motivation made him an asset to the litigation department. He is dedicated, ambitious and a complex thinker. His outside-of-the-box thinking is one of his greatest assets and lends itself to his amazing creativity. Wonderful things lay ahead for Chris.
Marketing Manager, Strategic Projects at T-Mobile
August 20, 2010, Martin worked with Chris but at different companies
I have had the distinct pleasure of knowing Chris for about three years. Since that time Chris has continued to impress me with his great work ethic and execution. He is very well connected within the entertainment field and holds great working relationships with very influential individuals. I look forward to see him develop and progress further into what seems to be a very lengthy career.
Operations Coordinator at IRIE Music
August 19, 2010, Gilat was a client of Chris’
Chris Rodriguez is at the top of the online marketing game. Any time I need to publicize one of my clients I call on Chris as I know I will be getting the best service, a professional campaign, and above all – great results. When I hire him I know my clients will get maximum results and high visibility among a wide and diverse consumer base.
I highly recommend Chris as an expert in marketing and also because he is very professional, personable & easy to work with.
President at Diamond Media 360, Inc.
March 9, 2010, Matt was a client of Chris’
Chris Rodriguez is a forward thinking individual that has a strong understanding of today’s music industry. In a incredibly short period of time, Chris has built a successful & recognizable brand through Weapons X Promotions. I have hired Chris on several occasions for his promotional services and have been very satisfied with his efficiency, detail orientation, reach & reliability.
As someone that places a strong emphasis on marketing & promotions, I can rank Weapon X Promotions among the elite.
Design Intern At Bednark Studio
January 12, 2010, Olivia worked with Chris but at different companies
Chris “Excel” can be summed up in the phrase “one man show”. He is an outstanding business man who takes charge and executes every aspect of a situation. I had the pleasure to see this firsthand when I worked with Chris on an event that he put together for the 2008 CMJ week in New York. From media to performances to venue selection, he dominated the entire occasion. It was awesome. He’s an asset to anything he’s involved in.
Co-Founder Friend-In-Deed LLC
December 25, 2009, Ken was senior to Chris but didn’t manage directly
Chris has a real passion for music and excellent ears. He is personable and very knowledgeable about hip hop in particular. We are happy to have him as a Scout at MajorLabelScout.com.
Andre (A.R.) Robbins
June 7, 2008, Chris worked with Andre (A.R.) in the same group
Chris embodies effective leadership, expert managerial skills and a solid work ethic. He is a high-energy individual that is always up for a task or challenge, and he always delivers. He possess the fundamental skills for conducting business with integrity. Chris is also creative, strategic, great at delegating duties and projecting a positive environment throughout.
I recommend Chris highly for any position because he is the epitome of the phrase “Make It Happen”.